Market entry through availability at and marketing with technology partners

Client
shipcloud GmbH
Date
2014-2018
Services
Market entry strategy, positioning, partner model development, business model optimization, partner profiling, partner recruitment, management consulting
Website

For many years, ARTAVO strategically and operatively assisted shipcloud, the German shipping service provider for online retailers and fulfillment service providers, in opening up the German market and conducted the channel development. In this context, relevant target audiences and ideal partners were defined. ARTAVO developed a cooperation model together with shipcloud and recruited partners (shop system & ERP system manufacturers) for shipcloud on this basis. Furthermore, ARTAVO advised shipcloud on the collaboration with shipping service providers.

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